Mobile Fraud Detection

Mobile Fraud Detection

Mobile fraud detection contains a set of technologies and reports that help mobile marketers identify fraud. Whereas mobile fraud protection uses a variety of rules and signals to block fraud in real-time or near real-time, many advanced types of fraud require deeper analysis to detect.

Fraud detection tools are combination of data and machine learning and it helps advertisers to identify sophisticated ad fraud like Install Hijacking and Click Flooding.

Some Advanced Fraud Detection:

  • Click Redirection
  • Click to Install Time (CTIT)
  • Click Flooding
  • Click Hijacking
  • Install Hijacking

Posts about Mobile Fraud

Read more about the latest news posts about mobile ad fraud and be informed
The Different Types of Invalid Traffic (IVT): GIVT vs

The Different Types of Invalid Traffic (IVT): GIVT vs. SIVT

Reading Time: 4 minutes Invalid traffic is defined as traffic that is not generated from a real user or from genuine interest. Fake traffic might be another way to conceptualize it. […]

13 Experts Share Their Mobile Success Secrets

13 Experts Share Their Mobile Success Secrets

Reading Time: 9 minutes Exactly how does one make it in today’s competitive and ever-changing business landscape?  The world is more connected, accessible and idea-saturated than ever before. Possibilities seem infinite, […]

Is Your Mobile Ad Fraud Traffic Human or Nonhuman

Is Your Traffic Human or Nonhuman? An Ad Fraud Investigation

Reading Time: 6 minutes Non-human or bot traffic is awesome. If you’re a fraudster. Armed with basic tools, such as an amateur understanding of various programming languages, perhaps a small rinky-dink […]

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