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It is when an ad is not viewable to the human eye, but impressions are still counted. The most well-known fraudulent methods are pixel stuffing, ad stacking, and bot traffic.
Reading Time: 3 minutes Advertising a digital product online has many detailed dynamics hidden from plain sight, and unfortunately, these dynamics may expose your ad campaign to shady fraudsters. However, with […]
Reading Time: 3 minutes In this article, we’ll go through how fraudsters make money and information on how fraudsters attempt to steal your ad money and how to avoid it. According […]
Reading Time: 3 minutes Over %37 advertisers do not know what ad fraud methods are and how it makes their marketing efforts useless. Advertisers lose billions of dollars each year due […]