Device ID

Device ID

Device ID is a unique advertising ID generated by the operating system to help advertising services such as re-targeting that device. Device ID can be reset by the user.

Posts about Mobile Fraud

Read more about the latest news posts about mobile ad fraud and be informed
Unrealistic_Optimism_Interceptd_Blog

Unrealistic Optimism

Reading Time: 3 minutes As a professional* that is trying to understand the conception of every concept, and working with decision-makers for over 15 years for software requirements, I noticed an […]

2020-Q1-Mobile-Ad-Fraud-Detection

2020 Q1 Mobile Ad Fraud Detection

Reading Time: 5 minutes With the evolution of technology since the past many years, there have been numerous horizons and opportunities made accessible to us. Whether it is the consumer goods […]

How-to-re-engage-users-who-have-abandoned-your-app-after-first-use-_Interceptd

How to re-engage users who have abandoned your app after first use?

Reading Time: 7 minutes The global mobile app industry is estimated to generate $935 billion by 2023 through paid app downloads and in-app advertisements – just short of reaching the trillion-dollar […]

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