Country Mismatch

Country Mismatch

Country mismatch occurs when clicks are provided from a country other than the one targeted for that specific campaign. It might occur from wrong targeting, as well as fraudulent activity. Detecting this on click level helps you to save campaign budgets. This alarm can also be used for auditing ad network targetings.

Posts about Mobile Fraud

Read more about the latest news posts about mobile ad fraud and be informed

How Does Mobile Ad Fraud Impact Your ROI?

Reading Time: 3 minutes ROI defined how much profit you have made from your ads? And how much have you spent on them? In mobile app marketing, ROI is the Return […]

Mobile Ad Fraud 2021 Predictions

Reading Time: 3 minutes Fraud in mobile ads is a big problem nowadays. It always creates difficulties in mobile advertising. Ad fraud challenges face many issues to resolve or give complete […]

How to Increase App Retention

Reading Time: 3 minutes After the release of the app, the download is quite decent, but if you can’t convince these users that the app is worth continuing, we suspect the […]

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