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Posts about Mobile Fraud
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This is a physical location full of active phones, mounted on displays. These fraudsters own a portfolio of real applications (publishers) which display ads. Low-paid workers click on advertising creatives and install the advertiser's app. The fraudsters ensure that the installs mirror human behavior, making them difficult to detect.
Reading Time: 4 minutes Just to reach the target audience’s screen, digital marketing campaigns have to be done in massive scales. However, this is not the only challenge faced in digital […]
Reading Time: 3 minutes The success of your ad campaign relies not only on the quality and scope of the ad itself. The depredation caused by an ad fraud operation (with […]
Reading Time: 4 minutes Forcefully incorporated into all forms of marketing, both digital and regular, ad fraud is a reality that is happening throughout the world. Naturally, every ad campaign has […]