Reading Time: 4 minutes SDK Spoofing is the future of ad fraud. It is on the rise and accounts for a large portion of ad fraud committed. However, it is detectable. […]
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Currently browsing: Essentials of Mobile Ad Fraud
To All Mobile App Marketers: How to Prevent Mobile Ad Fraud
Reading Time: 4 minutes The existence of mobile ad fraud traffic in the app business is undeniable. Therefore, mobile marketers now need to take this into account when activating their user […]
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Misconceptions About Mobile Ad Fraud
Reading Time: 5 minutes In principle, user acquisition (UA) managers have a simple aim: gain more money from the new users, than the money spent to acquire them. In other words, […]
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Effect of IP while dealing with mobile ad fraud
Reading Time: 5 minutes As the share of mobile advertising boosting rapidly, the fraudulent activity in the platform is continuously growing along with it. There are dozens of fraud types committed […]
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The Essentials of Mobile Attribution Fraud
Reading Time: 4 minutes “If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for […]
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Fraud Will Cause Your CPI Costs to Increase, Soon
Reading Time: 5 minutes You are being punished, instead of the fraudster Maybe you use a fraud tool and/or maybe you have internally developed a notably sophisticated fraud detection mechanisms that […]
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