Reading Time: 10 minutes Google has a zero-tolerance policy against mobile ad fraud and constantly monitors apps to ensure no fraudulent activity occurs. When Google finds an app engaging in ad […]
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Currently browsing: Essentials of Mobile Ad Fraud
6 Signs You Need a Mobile Ad Fraud Solution
Reading Time: 3 minutes Advertising fraud is on the rise these days. In the face of this situation, which negatively affects advertisements and brands, it is possible to work with solution […]
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How to Prevent Ad Fraud Before and During the Holiday Season?
Reading Time: 3 minutes Billions of dollars are lost every year in mobile ad fraud, advertisers’ budgets are wasted and ad performance is curtailed. Experts predict that the costs associated […]
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What is Invalid Traffic
Reading Time: 3 minutes All publishers want a website with lots of traffic and lots of traffic in a website makes it a preferable option for advertisers too. There are many […]
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Mobile Ad Fraud: Guide for Marketers
Reading Time: 3 minutes The successful operation of a marketer in the digital marketing sector requires concentration on mobile marketing according to current market information, market segmentation and future market trends, […]
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Spotting SDK Spoofing & Mobile Ad Fraud
Reading Time: 3 minutes Before laying any lines about Mobile Ad Fraud and SDK Spoofing, the very first thing to have in mind is that in digital marketing, fraudulent activities are […]
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How to Avoid Mobile Ad Fraud in 2022?
Reading Time: 3 minutes Starting from the introduction of PPC (Pay Per Click) advertisement revenue model in the late 90s to mobile apps shaping the future of digital advertising in the […]
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How Mobile Ad Fraud Schemes Work and How to Protect Yourself
Reading Time: 3 minutes Technology is constantly improving itself and adapting to the needs of consumers and it is clearly seen that mobile phones are the exalted champion in generating website […]
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Importance of Ad Fraud Prevention
Reading Time: 2 minutes Ad fraud is the practice of deliberately displaying ads that are not visible to a real person. In most cases, ad fraud is created by bots – […]
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Essential KPIs for Gaming App Measurement
Reading Time: 5 minutes Your role as an app publisher does not end after it has been rolled out. You still need to market it to promote its success. As you […]
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