Reading Time: 4 minutes There are many different types of mobile ad fraud, in this ever-changing dystopian ecosystem. According to our fraud experts, we expect ad fraud in 2020 to become […]

Reading Time: 5 minutes Reality TV, one of my favorite pleasures. Not a ‘guilty’ kind of pleasure, but a normal kind (I try to not subscribe to the notion of ‘guilty […]

Reading Time: 10 minutes The world of digital and mobile ad fraud is a complex one, living within the dynamic and multifaceted digital advertising ecosystem. Naturally, it’s spawned a variety of […]

Reading Time: 6 minutes CTIT is a buzzword that is gaining interest in the community of marketing and advertising professionals globally. But what exactly is CTIT (click-to-install-time) and how it is […]

Reading Time: 10 minutes The only guide to ad fraud you’ll ever need. Understand what is ad fraud, the different ad fraud types and how to tackle it.  Ad fraud is […]

Reading Time: 4 minutes Invalid traffic is defined as traffic that is not generated from a real user or from genuine interest. Fake traffic might be another way to conceptualize it. […]

Reading Time: 6 minutes Non-human or bot traffic is awesome. If you’re a fraudster. Armed with basic tools, such as an amateur understanding of various programming languages, perhaps a small rinky-dink […]

Reading Time: 3 minutes You may have heard of “click fraud”, or perhaps might be aware of the two most common forms of “click fraud” – click injection and click spamming. […]