Reading Time: 3 minutes Billions of dollars are lost every year in mobile ad fraud, advertisers’ budgets are wasted and ad performance is curtailed. Experts predict that the costs associated […]
Read more
All posts by Interceptd
What is Invalid Traffic
Reading Time: 3 minutes All publishers want a website with lots of traffic and lots of traffic in a website makes it a preferable option for advertisers too. There are many […]
Read more
Play to Earn Mobile Gaming
Reading Time: 3 minutes From just pixels jumping around on a fat screen, accompanied by some beeps and bops to fast pacing action-packed 3D immersion generators filling the palms of your […]
Read more
Mobile Ad Fraud: Guide for Marketers
Reading Time: 3 minutes The successful operation of a marketer in the digital marketing sector requires concentration on mobile marketing according to current market information, market segmentation and future market trends, […]
Read more
Spotting SDK Spoofing & Mobile Ad Fraud
Reading Time: 3 minutes Before laying any lines about Mobile Ad Fraud and SDK Spoofing, the very first thing to have in mind is that in digital marketing, fraudulent activities are […]
Read more
How to Avoid Mobile Ad Fraud in 2022?
Reading Time: 3 minutes Starting from the introduction of PPC (Pay Per Click) advertisement revenue model in the late 90s to mobile apps shaping the future of digital advertising in the […]
Read more
How Mobile Ad Fraud Schemes Work and How to Protect Yourself
Reading Time: 3 minutes Technology is constantly improving itself and adapting to the needs of consumers and it is clearly seen that mobile phones are the exalted champion in generating website […]
Read more
Why Ad Fraud Prevention Could Be Your Best Marketing Investment In 2022
Reading Time: 3 minutes As the dust of concerns caused by the global-scale pandemic is slowly lifted by governing bodies around the world, mobile-focused digital advertising has risen to the top […]
Read more
How to Monitor & Manage Mobile Ad Fraud
Reading Time: 3 minutes The success of your ad campaign relies not only on the quality and scope of the ad itself. The depredation caused by an ad fraud operation (with […]
Read more
Simple Metrics to Understand If You Are a Victim of Fraud
Reading Time: 4 minutes Forcefully incorporated into all forms of marketing, both digital and regular, ad fraud is a reality that is happening throughout the world. Naturally, every ad campaign has […]
Read more