Reading Time: 5 minutes With the evolution of technology since the past many years, there have been numerous horizons and opportunities made accessible to […]
2020 Q1 Mobile Ad Fraud Detection
All posts by Brittney Ihrig
How to re-engage users who have abandoned your app after first use?
Reading Time: 7 minutes The global mobile app industry is estimated to generate $935 billion by 2023 through paid app downloads and in-app advertisements […]
CAC Marketing: Customer Acquisition Cost Formula and Why it is Vital
Reading Time: 5 minutes In today’s competitive business environment, organizations are constantly looking for ways to generate more leads and obtain higher customer conversion […]
What Are Major Challenges In Detecting Ad Fraud?
Reading Time: 5 minutes In the past few years, global mobile spending has been on a constant rise. With worldwide app store consumer spend […]
Programmatic Advertising 101 [eBook] Essential Guide to Programmatic Buying
![Programmatic-Advertising-101---essential-guide-to-programmatic-advertising-[eBook]](https://interceptd.com/wp-content/uploads/2020/04/Programmatic-Advertising-101-essential-guide-to-programmatic-advertising-eBook-1024x536.jpg)
Reading Time: 10 minutes In today’s tech-savvy marketplace where millions of users access multiple digital platforms each day, it is a daunting task for […]
Meet Influencer Analytics – Gain control of your influencer campaigns
Reading Time: 2 minutes While influencer marketing is set to become an $8 billion industry this year, it is still one of the most […]
Top 10 Best Marketing Attribution Software Solutions
Reading Time: 5 minutes “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” These were the […]
GIVT & SIVT Detection
Reading Time: < 1 minute Programmatic ads on mobile, as automated advertising methods of buying and selling, are becoming favored solutions due to the vast […]
How Much do Companies Lose in Digital Ad Fraud Each Year?
Reading Time: 4 minutes In a November 2019 report, Statistica.com stated that between 2018 to 2022, global digital ad fraud would witness an exponential growth […]
Elon Musk, Poster-Child of Fraudulent Crypto Scam
Reading Time: 5 minutes How often have you heard about Elon Musk being the center of attention in another targeted Bitcoin scam over the […]