Fraudsters steal credit for installs by sending fraudulent clicks, resulting in attribution systems recording sent clicks as the last engagement prior to the first time an app is opened. Thus, this assigns credit to the fraudulent source and steals credit from an app’s organic or other paid sources.
Reading Time: 4minutes Today, there are 12-24 million e-commerce stores worldwide. However, only 650,000 of these stores have merchandise worth more than US$1,000 per year. The intense competition in the […]