Ad Server

Ad Server

A server storing advertising content and delivering it to mobile apps, web pages, and other advertising mediums. It effectively uses technology to manage and measure the performance of ad campaigns to increase campaign efficiency for both advertisers and publishers.

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Posts about Mobile Fraud

Read more about the latest news posts about mobile ad fraud and be informed
skadnetwork

Wrong Assumptions of SKAdNetwork and The Reality After the Loss of IDFA

Reading Time: 4 minutes When Apple decided to take the bold step of standing up for their users in data privacy by taking back IDFA (ID For Advertisers), mobile app marketers […]

How Does Mobile Ad Fraud Impact Your ROI?

Reading Time: 3 minutes ROI defined how much profit you have made from your ads? And how much have you spent on them? In mobile app marketing, ROI is the Return […]

Mobile Ad Fraud 2021 Predictions

Reading Time: 3 minutes Fraud in mobile ads is a big problem nowadays. It always creates difficulties in mobile advertising. Ad fraud challenges face many issues to resolve or give complete […]

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